Max life Insurance plans

Max life Smart Term Plan Insurance

Smart Term Plan from is a customizable term plan that offers comprehensive protection against critical illness, disability, and death and that fits and protects all your evolving needs. This Non-Linked Non Participating Life Insurance term plan provides 360-degree financial protection to the insured’s family in their absence.

Max Life Term Life Insurance Review

Max Life Term Life Insurance
Distribution - Number of branches pan India (March 2019)
269
Entry Age Minimum/Maximum (Years)
18 / 60
Sum Assured Minimum / Maximum
10 lacs / Unlimited
Policy Term Minimum / Maximum (Years)
10 / 50
Solvency Ratio (FY 2018-19) *
2.42
Number of Policies Sold (Ind+Group) **
527,601
Number of Lives Covered (Ind+Group) **
6,438,358
Claims Settlement Ratio (Ind+Group) ***
99.22%
* - As per IRDAI data 2018-19 - The solvency ratio of an insurance company is the size of its capital relative to all the risk it has taken, which is all liabilities subtracted from total assets. In other words, solvency is a measurement of how much the company has in assets versus how much it owes.
** - as per L-25 Public Disclosure of Insurance Companies for 2019-20   |   *** - Claims Settlement Ratio = Claims Settled in the year / Claims Reported in the year - as per IRDAI data published

Max Life Smart Term Plan Insurance Overview

  • Key Features
  • Eligibility
  • Benefit Descriptions

Key Features of Max Life Smart Term Plan

  • Seven different variants for the death benefit payout
  • Single Pay, Regular Pay, Pay till 60 and Limited Pay options are available for premium payment
  • Freelook period of 15 days
  • Life cover assurance up to 85 years
  • Built-in discounts available for higher Sum Assured
  • 5% loyalty for the existing customers
  • Female buyers will receive a 3-year age setback over the rates for male buyers (for example, a 28-year old female will receive the same rate of premium and policy benefits as a 25-year old male) This is applicable on all premium payment term variants except Pay till 60 variant
  • Lower premium rates for non-smokers

Eligibility criteria of Smart Term Plan Insurance

Minimum / Maximum Age at Entry (age last birthday) Minimum Age:- 18 years
Maximum Age:
  • Regular Pay:- 60 years
  • Pay till 60 variant : 44 years
Maximum Maturity Age (age last birthday)
  • Base Death Benefit: 85 years
  • Accelerated Critical Illness (ACI) Benefit Option: 75 years
  • Accident Cover Option: 85 years
Policy Term Base Death Benefit Policy :
  • Starting from 10 years to 50 years
Accelerated Critical Illness (ACI) Benefit Option:
  • Minimum Policy Term : 10 Years
  • Maximum Policy Term : 50 Years
Please note that under ACI Benefit Option, the Premium Payment Term is equal to the Policy Term. Further, the Policy Term for ACI Benefit Option is equal to the Premium Payment Term of Base Death Benefit. The ACI benefit option is not available under Single Pay and 5 Pay Premium Payment Term variant of the product. Accident Cover option
  • Minimum Policy Term : 5 Years
  • Maximum Policy Term : 50 Years
Please note that under Accident Cover Option, the Premium Payment Term is equal to the Policy Term. Further, the Policy Term for Accident Cover Option is equal to the Premium Payment Term of Base Death Benefit. This option is not available under Single Pay Premium Payment Term variant of the product.
Premium Payment Term (PPT) Pick any premium payment term variants from the following:
  • Single Pay variant : Available for policy terms ranging from 10 years to 50 years
  • Regular Pay variant : Policy Term is equal to Premium Payment Term and available for all policy terms ranging from 10 years to 50 years;
  • Limited pay variant: 5 Pay/10 Pay/12 Pay/15 Pay
    • 5 pay available for all policy terms ranging from 10 years to 50 years
    • 10 pay available for policy terms ranging from 15 years to 50 years
    • 12 pay available for policy terms ranging from 17 years to 50 years
    • 15 pay available for policy terms ranging from 20 years to 50 years
    • Pay till 60 variant: The premium payment term will be equal to (60 less Entry Age (Age last birthday)), subject to a minimum premium payment term of 16 years and entry age being less than or equal to 44 years. For this option the policy term should be greater than premium payment term and can be a maximum of 50 years (subject to maximum cover ceasing age of 85 years)
Minimum Sum Assured Base Death Benefit
  • Non-Medical Sales: ₹10,00,000.
Medical Sales:
  • ₹25,00,000 for all death benefit variants other than the Reducing Cover death benefit variant.
  • For Reducing Cover death benefit variant, the minimum Sum Assured is ₹1,00,00,000
Accelerated Critical Illness (ACI) Benefit Option
  • Minimum: ₹5,00,000
Accident Cover Option
  • Minimum: ₹50,000
Maximum Sum Assured Base Death Benefit:
  • No Limit, subject to limits determined in accordance with the Board approved underwriting policy of the Company.
Accelerated Critical Illness (ACI) Benefit Option:
  • Maximum:
    • Level ACI benefit option: 50% of Base Death Benefit Sum Assured chosen at inception capped at ₹50,00,000.
    • Increasing ACI benefit Option: 25% of Base Death Benefit Sum Assured chosen at inception capped at ₹25,00,000.
Note: - Under Increasing and Reducing Cover death benefit variants ACI benefit option is not available. - The ACI Sum Assured chosen at inception can only be in multiple of ₹ 5,00,000.

Accident Cover Option:
  • Maximum:
    • Reducing Cover Death Benefit Variant: 25% of Base Sum Assured chosen at inception capped at ₹50,00,000.
    • Other than Reducing Cover Death Benefit variant: ₹1,00,00,000.
In addition, note that Accident Cover Sum Assured cannot be higher than the Base Death Benefit Sum Assured.
Premium Payment Mode Annual, Semi – Annual, quarterly & monthly premium payment modes.
The modal factors are as follows:
Modal Factors
Premium Mode Factor
Annual 1.000
Semi-annual 0.513
Quarterly 0.261
Monthly 0.088
Policy Loan Policy loan facility is not available under this product.

Benefit descriptions of Smart Term Plan Insurance

Death Benfit On the death of the Life Insured anytime during the term of the policy, provided the policy is in-force, the Company will pay the Guaranteed Death Benefit under the Plan. Guaranteed Death Benefit is defined as higher of:
  • For Single Pay variant - 1.25 times the Single Premium; For Other variants - 10 times the Annualised Premium
  • 105% of all premiums paid as on the date of death
  • Guaranteed Sum Assured on Maturity
  • Any absolute amount assured to be paid on death
The insured can choose any one of the following seven Death Benefit variants and also select the Lump sum Life Cover amount or the Monthly income (and the income payout tenure) to be paid on death of Life Insured, in addition to the Policy Term and Premium Payment Term. The Death Benefit variant has to be chosen at policy inception and cannot be changed later.

Death Benefit variants Death Benefit details (Provided policy is in force)
1. Life Cover The Lump sum Life cover amount chosen at policy inception will be paid to the beneficiary, immediately on death of the Life Insured.
The Sum Assured under the option is the lump sum life cover amount chosen by the insured.
In case Accelerated Critical Illness (ACI) Benefit claim has been paid, the Life cover amount shall be reduced to the extent of the claim paid out on account of ACI Benefit.
2. Income Protector A fixed level monthly income for payout duration of 10 years, 15 years or 20 years as chosen at policy inception will be paid to the beneficiary post the date of death of the Life Insured. The monthly income will be payable each month on the anniversary date, starting from the next monthly anniversary post the date of death of the Life Insured.
The Sum Assured under the option will be derived basis the monthly income and payout duration chosen based on applicable income factors.
Please note that the monthly income can be chosen only in intervals of ₹5,000
In case Accelerated Critical Illness (ACI) Benefit claim has been paid, the monthly incomes payable will be reduced proportionately to the extent of reduction in Sum Assured on account of ACI Benefit claim paid out.
3. Income + Inflation Protector Increasing monthly income for payout duration of 10 years, 15 years or 20 years as chosen at policy inception will be paid to the beneficiary on death of the Life Insured. The first monthly income shall be equal to that chosen and thereafter income will increase every year by 10% p.a. (simple interest) of the first monthly income payable. The monthly income will be payable each month on the policy anniversary date, starting from the next monthly anniversary post the date of death of the Life Insured.
The Sum Assured under the option will be derived basis the monthly income and the payout duration chosen by you at policy inception based on applicable income factors.
Please note that the monthly income can be chosen only in intervals of ₹`5,000.
In case Accelerated Critical Illness (ACI) Benefit claim has been paid, the monthly incomes payable will be reduced proportionately to the extent of reduction in Sum Assured on account of ACI Benefit claim paid out.
Please note that the future increase (10% p.a. simple) in the income would be calculated basis the revised first monthly income.
4. Life Cover + Income On death of the life insured the following will be paid:
  • The Lump sum Life cover amount chosen by the Policyholder at policy inception will be paid to the beneficiary immediately on death of the Life Insured (plus)
  • Level monthly income of 0.4% of the Lump sum Life cover amount will be paid for 10 years, such that the total of 120 regular monthly incomes will be equal to 48% of the policy Sum Assured.
The Sum Assured is the sum of the Lump sum Life cover amount and the first Monthly income payable times the applicable income factors.
Please note that the monthly income will be payable each month on the policy anniversary date, starting from the next monthly policy anniversary post the date of death of the Life Insured.
In case Accelerated Critical Illness (ACI) Benefit claim has been paid, the Lumpsum Life cover amount shall be reduced by the extent of the claim paid out on the account of ACI Benefit. However, the level monthly income shall remain unchanged.
5. Life Cover + Increasing Income On death of the life insured the following will be paid:
  • The Lump sum Life cover amount chosen by the Policyholder at policy inception will be paid to the beneficiary immediately on death of the Life Insured, (plus)
  • Increasing monthly income will be paid for 10 years, wherein the first year monthly income shall be equal to 0.4% of the Lump sum Life cover amount. The income will increase every year by 10% p.a. (simple interest) of monthly income payable in the first year.
The Sum Assured is the sum of the Lump sum Life cover amount and the first Monthly income payable times the applicable income factor.
Please note that the monthly income will be payable each month on the policy anniversary date, starting from the next monthly anniversary post the date of death of the Life Insured. In case Accelerated Critical Illness (ACI) Benefit claim has been paid, the Lumpsum Lifecover amount payable shall be reduced to the extent of the claim paid out on the account of ACI Benefit. However, the increasing monthly income shall remain unchanged.
6. Increasing Cover Under this variant, the Sum Assured payable increases by 5% p.a. (simple interest) of the Lump sum Lifecover amount at the policy inception on each policy anniversary.
Immediately on death of the Life Insured, Sum Assured effective as on the last policy anniversary will be paid to the beneficiary as lump sum.
Please note that under this variant, the Sum Assured will increase only till completion of 21st policy year. The Sum Assured will not increase from 22nd policy year onwards and will be the same as Sum Assured effective as on the last policy anniversary.
The Sum Assured under this variant is the Lump sum Life cover amount chosen by the Policyholder at policy inception.
Please note that Accelerated Critical Illness benefit and Life Stage Add on benefit options are not available with this death benefit variant.
7. Reducing Cover Under this variant, the Sum Assured payable decreases by 5% p.a. (simple interest) of the Lumpsum Lifecover amount, on completion of every 5th policy year. Immediately on death of the Life Insured, Sum Assured effective as on the last Policy Anniversary will be paid to the beneficiary as lump sum.
The Sum Assured under this variant is the Lump sum Life cover amount chosen by the Policyholder at policy inception.
Please note that:
  • This variant is available if Lumpsum Lifecover amount chosen at inception is greater than or equal to ₹1 Crore.
  • Maximum Accident Cover Sum Assured available under the variant is lower of 25% of Lumpsum Lifecover amount chosen at inception or ₹50 lacs.
  • Please note that Accelerated Critical Illness benefit and Life Stage Add on benefit options are not available with this death benefit variant.

In Summary, the coverages under the Death Benefit are as per the table below:
Death Benefit Variant Benefits under the Variant
Lumpsum Life cover Amount Monthly Income If ACI and Lifestage add on benefit option can be availed If Accident cover option can be availed Premium Back Option Optional Riders
Life Cover Yes No Yes Yes Yes Yes
Income Protector No Yes Yes Yes Yes Yes
Income + Inflation Protector No Yes Yes Yes Yes Yes
Life Cover + Income Yes Yes Yes Yes Yes Yes
Life Cover + Increasing Income Yes Yes Yes Yes Yes Yes
Increasing Cover Yes No No Yes Yes Yes
Reducing Cover Yes No No Yes Yes Yes

Accelerated Critical Illness (ACI) Benefit Accelerated Critical Illness (ACI) benefit is payable on diagnosis of any of the specified Critical Illness during the CI Benefit cover period, provided the policy is in-force and meets the terms and conditions.

There are two options available under Accelerated Critical Illness (ACI) cover to choose from:
  • Level ACI Benefit: The ACI Sum Assured is fixed and level throughout the ACI policy term. The insuredcan choose any ACI Sum Assured in intervals of 5 lakhs subject to boundary:
    • Minimum ACI Sum Assured that can be chosen : ₹lakhs
    • Maximum ACI Sum Assured that can be chosen : 50% of base policy Sum Assured chosen at inception or ₹50 lakhs, whichever is lower
  • Increasing ACI Benefit: The ACI Sum Assured will increase at a simple rate of 5% p.a. of ACI Sum Assured chosen at inception. The insured can choose any ACI Sum Assured in intervals of ₹5 lakhs subject to boundary condition:
    • Minimum ACI Sum Assured that can be chosen : ₹ 5 lakhs
    • Maximum ACI Sum Assured that can be chosen : 25% of base policy Sum Assured chosen at inception or ₹25 lakhs, whichever is lower
The maximum increase in ACI Sum Assured allowed is:
  • ₹50 lacs, or
  • 50% of base policy Sum Assured chosen at inception, or
  • 200% of the ACI SA chosen at incepti
The ACI benefit will stop increasing once an ACI claim has been made (including Angioplasty).

Accident Cover option If the Life Insured dies due to an accident, 100% of Accident Cover Sum Assured will be payable as lump sum irrespective of the death benefit variant chosen, upon approval of claim. This benefit shall be payable in addition to the death benefit Sum Assured.
Any increase in the base death benefit Sum Assured due to any of the product features shall not affect the Accident Cover Sum Assured.
Please note, the option can be added to the premium paying policy at any time during the policy term. A pro-rata basis premium will be charged in case the benefit is added during the middle of the policy term and full premium will be charged starting next policy anniversary. This option is not available for Single Pay premium payment term.

Premium back variant There is a Premium Back variant available under this product which is available at policy inception and cannot be selected at later stage during the policy term. Under the Premium Back variant, if the Life Insured survives throughout the policy term, 100% of the total annualised premiums paid (i.e. total premiums paid inclusive of any extra premium but exclusive of all applicable taxes, cesses or levies and modal extra) under the base policy only (corresponding to base Sum Assured and any Life Stage Add on Sum Assured) will be paid at end of policy term and the policy will terminate. Please note that any additional premium charged for optional benefits (ACI benefit and Accident cover option) or riders will not be returned back at maturity under this variant. This benefit is available with all Death Benefit variants and across all Premium Payment Terms and Policy Terms.

Life Stage Add on Sum Assured Option The insured has the option to take an add on ‘Life Stage Add on Sum Assured’ in future basis ‘Life Stage’ events like marriage, child birth or house loan. This option has to be selected at the time of inception of the policy. The increase will only be applicable once you inform the company about the ‘Life Stage’ change (along with the requisite proofs). The Life Stage events covered along with the applicable Life Stage Add on Sum Assured limits are mentioned in the table below:
Event Additional Sum Assured as % of Original Death Benefit Sum Assured
Marriage (One Marriage Only)
Child Birth (applicable for 2 children only)
House loan(only 1 instance during the lifetime of the policy)
50% of the Sum Assured exceeding not ₹50 lakhs
50% of the Sum Assured not exceeding not ₹25 lakhs
25% of the Sum Assured exceeding not ₹50 lakhs


Surrender benefit/Exit Value Benefit Under the variants other than Premium Back variant,
  • Within the Premium Payment Term: Provided the policyholder discontinues paying premium or surrenders the policy, an Early Exit Value shall become applicable.
  • Post the Premium Payment Term: Provided the policyholder has paid all due premiums, a Surrender Value will be applicable under the policy in case the policyholder surrenders the policy.
The policy shall acquire a Surrender Value (or Early Exit Value, as the case may be) subject to the criteria given below:
  • Single Premium variant: After payment of single premium.
  • Limited Pay variant:
    • On payment of two full years’ premium, where the Premium Payment Term is less than 10 years.
    • On payment of three full years’ premium, where the Premium Payment Term is 10 years or more.
  • Regular Pay variant: No Surrender Benefit or Early Exit Value is applicable.
Reduced Paid Up (RPU) policy (only applicable under the Premium back option) Reduced Paid Up value will be acquired by a policy only in case of Premium Back variant and once the policy has acquired a Surrender value.
Once the policy acquires a surrender value, by default the policy will become Reduced Paid-Up (RPU) in case of nonpayment of any further premium(s).
On the policy becoming RPU, the Sum Assured applicable under the respective death benefit variant will be reduced using the proportionate premiums method as mentioned below.
RPU Sum Assured = ((Total premiums paid for base policy less extra premium (if any)) / (Total premiums payable under base policy less extra premium (if any))) * Sum Assured applicable before policy moved to RPU.

Rider Benefit One can now make your term cover more comprehensive by adding the below mentioned riders:
  • Max Life Waiver of Premium Plus Rider: This rider provides waiver of all future premiums under a policy and all other attaching riders on earlier happening of either of the following events provided the base policy and attaching riders are in force:
    • Critical Illness; or
    • Dismemberment; or
    • Death (only when Life Insured and Policyholder are different individuals, riderbenefit will be paid on death of the Policyholder)
The waiver of premium will happen for base benefit premium as well as for additional optional benefits selected. If the policyholder is same as life insured and the policyholder suffers from any of the listed critical illness under ACI benefit as well as WOP+ benefits, then both ACI and WOP+ benefits will get triggered.

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CIN: U66000KA2018PTC117713 | IRDAI Web aggregator License Code Number: IRDAI / INT / WBA /53/ 2018, Valid till 07/08/2025